ONCE UPON A TIMETHERE WAS A GUY,A BIKEAND A DREAM.

What is the difference between a bicycle, a ladybug and the road that connects Nizza Monferrato to Alba?
NONE:THEY ALL ARE OUR SECRETS.
In the ladybug, which helps plants to grow without parasites, we have put all our love for Nature, a wonderful mystery, very powerful and fragile, the most precious asset to preserve.
Lucky are those on whom the ladybug lands; carrying it with us, imprinted on a hand-patinated 24k brass medallion, we always remember to make our own luck.

In the ladybug, which helps plants to grow without parasites, we have put all our love for Nature, a wonderful mystery, very powerful and fragile, the most precious asset to preserve.
Lucky are those on whom the ladybug lands; carrying it with us, imprinted on a hand-patinated 24k brass medallion, we always remember to make our own luck.
Seventy-five years is a lifetime: we want to celebrate it with a precious white and gold enamel screen printing.


Seventy-five years is a lifetime: we want to celebrate it with a precious white and gold enamel screen printing.
A bottle designed to make every sip iconic: matt side satin finish and up to 45% recycled glass.
Because there is no second chance to make a good first impression.

A bottle designed to make every sip iconic: matt side satin finish and up to 45% recycled glass.
Because there is no second chance to make a good first impression.
The Selezione del Fondatore Paolo Berta is one of our most precious jewels, the result of twenty years of aging in Tonneaux.
Each vintage is unique, each vintage brings with it an unrepeatable baggage of flavors, aromas, sensations.
This is why in the Riserva Anniversario 75 Anni we have put ten of them.
1983
Enrico, Paolo Berta’s son, starts working in the company. It is the first time that we have a salesman!


1985
The year opens with a wave of frost, followed by the snowfall of the century, which reaches Cagliari. Further on, the summer climate will give a sweet and generous year.
1986
Look carefully at this photo: at the bottom you can see some barriques. We still did not know that, years later, they would be the starting point for the future.


1987
We begin to expand beyond the Italian borders and to attend trade fairs
1988
Years of dreams and hopes. In contrast to the explosion of large-scale distribution in the 1980s, we decide to propose ourselves to clubs and restaurants, while maintaining our values: quality at all costs.


1989
An almost perfect climate consecrates this vintage as one of the best Barolo vintages in history. But the most beautiful event of the year does not concern the world of wine: Annacarla, the daughter of Gianfranco Berta and Simonetta, is born. The third generation begins.
1990
The Taverna del Vecchio Alambicco is born, our first step into the world of hospitality: a space in the Distillery where you can welcome friends and eat a genuine homemade dish.


1991
Year of innovations. Gianfranco invents a revolutionary system for storing marc and Enrico studies the iconic design of the Primaneve line, with colored balls on the cap.
1993
The company continues to grow: family gatherings on Saturday morning to report the week become the beating heart of stories, ideas, revolutions.


1994
The Distilleries must expand. A parable of constant enlargement begins, which starts from the Nizza Monferrato headquarters; and it is Paolo who, with patience and attention to detail, oversees the work and observes every brick placed on it, every connected pipe, every gram of smeared concrete.
What's in a drop of Riserva 75 Anni?
Seventy-five harvests. Three hundred seasons always lived in communion with Nature. Nine hundred months between stills and barriques. Twenty-seven thousand three hundred and seventy-five days of constant care.

Grape variety and origin
of the marc
Selezione del Fondatore Paolo Berta
Year Assembly of 10 vintages
Distilling system
Discontinuous
Equipment
Copper steam still
Casks used
Various types
Toasting of the casks
Various
Colour
Amber
Bottle size
cl. 150
Bouquet
Complex, pervasive, enveloping, with outstanding personality. Splendid concert of sensations in which stand out
ripe fruit, cherry, tobacco, cocoa, vanilla
Flavor
Rich, enveloping, confirming the seductive sensations found in the bouquet.
Alcohol content
43% Vol

Recommended glass
Calice SELEZIONE
Buy your Riserva 75 Anni wherever you want, how you want.
You can find us in every province of Italy and in more than seventy countries abroad: contact us, we will show you where to buy your bottle.

Buy your Riserva 75 Anni wherever you want, how you want.
You can find us in every province of Italy and in more than seventy countries abroad: contact us, we will show you where to buy your bottle.